Archive of Business


Perhaps not everyone’s as excited about business as we are, but consider that business leads to happiness in the right circumstances. Two critical factors to achieve happiness are… appropriate challenge and the opportunity to exchange ideas with others.

At AlignTech, digital marketing + communication = happy place.

What’s the happy place for your business?

How’s Your Customer Service?

Posted by Tim Holdsworth on August 11, 2010 in Business


We all experience it on a daily basis – customer service. Good, bad or indifferent, we all tend to have long memories about how we’ve been treated by a business and are…

How is your customer service?

Small Business Bullies?

Posted by Jeff Hayes on July 21, 2010 in Business


The AT&T Yellow Pages folks who service Northeast Wisconsin paid our company an unintended compliment a couple of weeks ago when they shut down one of our clients’ websites by mistake —…

Expensive lessons for a small business owner.

Of Oil Spills and Small Business

Posted by Jeff Hayes on June 25, 2010 in Business


Catastrophe, calamity, debacle, disaster — all words that can describe the ongoing oil spill in the Gulf of Mexico.  What started as an unfortunate event that took multiple lives and many livelihoods —…

What happens to the earth's ecosystem when all marine life is snuffed out? What happen to a business that cannot quickly recover from a disaster?