Archive of Tag 'content management'


What Average Bounce Rate has to do with Garrison Keillor

Posted by Jeff Hayes on November 20, 2016 in Digital Marketing


Perhaps you’re thinking, “Ok, I’ll bite. What does average bounce rate have to do with Garrison Keillor?” And perhaps also, “What in the heck is an average bounce rate?” Average Bounce Rate…

Average bounce rate is sort of a big deal - AlignTech Solutions

What is Your ‘Writing Voice’ When You are Not the Writer?

Posted by Jeff Hayes on July 31, 2016 in Digital Marketing


Most savvy businesspersons understand that ‘content is king,’ meaning that good, appropriate content is an important key to the success of marketing campaigns today. Where content production is concerned, these same businesspersons…

Your Writing Voice Defines You

Keywords Driven by Consumer + Brand Insights: Reach Your Target Market

Posted by Kathy Fredrickson on April 6, 2016 in Digital Marketing


Effective websites behave like virtual salespeople, providing prospects with valuable information and leading them to a desire to contact your organization. Is your website generating quality leads? If not, then it’s losing…

Reaching Target Market Strategically

Responsive Design: What Is It and Why Should We Care?

Posted by Jeff Hayes on February 27, 2014 in Digital Marketing


One Size Does Not Fit All Responsive design is the relatively new practice of creating websites that look good wherever they happen to be viewed, such as: On your desktop or notebook…

Responsive Web Design - AlignTech Solutions

Content Management Systems: Which is Best For Your New Project?

Posted by Jeff Hayes on September 30, 2013 in Technology


When Tim Berners-Lee developed the world’s first website at CERN in 1990 — using a simple Unix-based browser — do you suppose he had any idea how expansive the Web would become?…

Content Management Systems of the Past - AlignTech