Perhaps you’re thinking, “Ok, I’ll bite. What does average bounce rate have to do with Garrison Keillor?” And perhaps also, “What in the heck is an average bounce rate?” Average Bounce Rate…
Archive of Tag 'reputation'
Effective websites behave like virtual salespeople, providing prospects with valuable information and leading them to a desire to contact your organization. Is your website generating quality leads? If not, then it’s losing…
When it comes to LinkedIn, many of us have a love/hate relationship. We love it as a way to keep up with colleagues and make new professional connections, but we hate some…
Aside from shouting ‘fire’ in a crowded theatre (illegal and not recommended), visuals trump words when it comes to quick, clear communication. In fact, “visuals are processed 60,000 times faster than text,…
Still a News Junkie I’ll admit it — I’m a bit of a news junkie. Local, national, international, business, technology, money — it doesn’t matter. If it’s news, I’m reading it. My…
I’ve worked in the digital world long enough to appreciate the old adage about change being the only constant. The relationships I’ve built with our clients don’t tend to waver over time,…
This is the second article in our series entitled Managers: The Good and the Bad. Poor managers like the Arrogant Bastard represent a real risk to the companies for which they work. It…
We all experience it on a daily basis – customer service. Good, bad or indifferent, we all tend to have long memories about how we’ve been treated by a business and are…
The AT&T Yellow Pages folks who service Northeast Wisconsin paid our company an unintended compliment a couple of weeks ago when they shut down one of our clients’ websites by mistake —…
Does a small business really need a website? For many the answer is “yes, of course.” However, the reality is that 55 percent of small business owners don’t have a website. Yes,…
