With so many illustration styles ranging from simple cartoons to highly-detailed realism, what will have the most appeal to your audience? Each style can evoke a different emotional reaction. Illustration Styles in…
Archive of Digital Marketing
According to Positioning authors Al Ries and Jack Trout, communicating the wrong message about your products and services is just as “deadly” as not communicating at all. Companies attempting digital marketing initiatives without measuring the results are simply throwing money away.
Effective websites behave like virtual salespeople, providing prospects with valuable information and leading them to a desire to contact your organization. Is your website generating quality leads? If not, then it’s losing…
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