This is an introduction to agile thinking as it is realized by organizations in the process of getting things done – specifically as it relates to information technology – and to serve…
Blog
In catching a recent performance by the Milwaukee-based musical group Dead Horses, a number of things came to mind that I’ll share with you. Dead Horses appeared on the 30-Minute Music Hour…
I’m an internet marketing Neanderthal. The World Wide Web is simply a means to an end – the end being relationship building — for me. My business website is meant to build…
Perhaps you’re thinking, “Ok, I’ll bite. What does average bounce rate have to do with Garrison Keillor?” And perhaps also, “What in the heck is an average bounce rate?” Average Bounce Rate…
With so many illustration styles ranging from simple cartoons to highly-detailed realism, what will have the most appeal to your audience? Each style can evoke a different emotional reaction. Illustration Styles in…
Most savvy businesspersons understand that ‘content is king,’ meaning that good, appropriate content is an important key to the success of marketing campaigns today. Where content production is concerned, these same businesspersons…
Having been on both sides of the desk, I’ve come to realize how critical it is for Sales & Marketing to be aligned. The reality is that, while many companies are combining…
Effective websites behave like virtual salespeople, providing prospects with valuable information and leading them to a desire to contact your organization. Is your website generating quality leads? If not, then it’s losing…
“Seeing is believing.” “A picture is worth a thousand words.” Photography can be stunning and eye-catching and, occasionally, even free. Yes, photography can certainly document a story. But an illustration can…
Today most but not all local business owners know that being found online is crucial for their business. After all, 97% of consumers use internet to research local products/services and 98% of searchers…
